COMPARE THE MARKET MOBILE APP
Overview - 2013
Louise worked at Albion London for Compare the Market
Compare the Market helps you safely store your most important personal documents with this mobile app. The ambition is to later integrate with MyCtM allowing customers to use data from their Digital Vault to speed up the application process and to provide CTM with cross-sell opportunities.
Project work:
Heading up a 3 person UX/UI/Dev team we designed and built this mobile app in 4 weeks to gain stakeholder buy-in for further funding of the project.
Work included:
- Online quantitative survey
- Sketch wireframes
- Competitive analysis
- Feature list definition
- Rapid iterative testing